Sanex
Your skin is powerful. Keep it healthy.
Sanex is one of the most important hygiene brands in Europe and it’s present in 15 countries. Body washes and deodorants are the main products that the brand offer.
This is the last equity campaign we did for Sanex. A campaign beautifully directed by Fergus Stothart that explains us the science behing skin-to-skin contact and makes us realize how powerful our skin is. And therefore, why is important to keep it healthy.
Account Direction: Francesca Knopp, Noemí Vidal
Account supervision: Yaiza Moreno
Head of Planning: Joanne Lee
Creative direction: Carlos de Javier
Creative direction: Aleix Bou
Creative supervision: Jacint Cabau
Art Direction: Cris Bosch & Jacint Cabau
Copywriting: Paula Patterson
Production company: Possible
Producer agency: Mercedes Fernández
Director: Fergus Stothart
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